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Palumbo Wine Labels
Description: These labels demonstrate a creative and playful spin for Palumbo wines, while retaining the elegance and prestige of their brand.
Scope: Knowing only the name and a general description of the wine, I was given some creative freedom on this project. Referencing previous labels for branding elements, I made the Palumbo crest the center of attention for the 28 degrees wine. Its elegance and details create playful contrast against the stark background. The nature of the title Cellar Dweller allowed me to tell a story through my choices in typography, color, texture, and imagery. The creature on the back is scaled back to emphasize subtlety and intrigue. The key on the front label is an original illustration. Work done for Lift Creative Studios.